“Great news, we’ve listened to your
thoughts, ideas and suggestions on how we can make our service much more
efficient, quicker and convenient to use so stand back and gaze in wonder and
amazement at how easy your life will become once we set these new and improved
methods into motion.”
It’s an age old story isn’t it , that
little paragraph of promise that offers so much , gets our hopes up only to
dash them ruthlessly when it becomes
apparent that if anything rather than making life less complicated it has
actually made it far more time consuming and difficult than it was in the first
place.
Those of you with children at school may
have had the misfortune like I, to be acquainted with one such service as this.
It was designed to take the hassle out
of having to remember to send your kids into school with money, eradicating the
need for them to carry it on their person and so you could keep a closer eye on
what they were spending.
I speak of course of the magic of Parentpay,
where money is spent by the touch of a screen and topping up their account as
long as you had a gadget handy used to be just as easy .
Many a time dinner money and school
trips have been paid for in the blink of an eye whilst out and about with just
a few clicks on the relevant sections and within a minute or so the funds were
good to go.
And we’d been getting along just fine
and dandy for the past two years until recently when somebody suddenly decided
our lovely content relationship needed a bit of a makeover, rearranged
everything and spoilt our easy going flow.
Gone was the straightforward add to
basket and checkout method where you could chuck in everything you wanted to
pay for, connect to your bank for a direct debit and go.
Now
you have to go through the rigmarole of waiting for your bank to top up your
own account with funds before choosing which items you want to pay for one by
one and confirming each one singularly whilst you contemplate throwing your phone,
tablet or iPad out the nearest window as each page takes aeons to load up on
the go slow.
So Parent pay a little suggestion from
someone who happens to be that person that your name relates to;
If you’re going to market your new look
as amazingly efficient and time saving it’s probably best to make sure that the
process doesn’t take almost twice as long as it ever did before.
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